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Project ID: 11-3-1-29

Year: 2011

Date Started: 08/01/2011

Date Completed: 12/19/2012

Title: Affecting Risk: Improving Hazard Communication in the Wildland-Urban Interface

Project Proposal Abstract: ABSTRACT Affecting Risk: Improving Hazard Communication in the Wildland-Urban Interface PI: Melissa W. Wright, The Pennsylvania State University Co-PI: Destiny D. Aman, The Pennsylvania State University Wildfire hazard is a growing problem in many areas of the United States, especially in the wildland-urban interface, where homes and other structures border or intermingle with forests, shrubs and grasslands. Despite years of educational outreach by fire management officials promoting effective and affordable mitigation strategies, research shows that residents, especially seasonal residents and those new to an area, still tend to under-invest in mitigation, even when they perceive their risk to be high. This problem has led to increased research on what factors influence wildfire hazard mitigation behavior, as well as how to improve communication and facilitate public involvement in strategic planning for wildland fire. Increasingly, researchers are uncovering the importance of the emotional relationships that residents have with certain places and that, in turn, affect the perception, communication, and mitigation of risk. Using a qualitative, ethnographic approach, this work addresses important questions about how emotion interacts with wildfire hazard perception to promote or hinder communication and subsequent mitigation in the wildland-urban interface. One goal of this research is to address this gap between risk management approaches and relevant scientific research on emotion and behavior. A second and related goal is to provide information that can be used by risk managers on the ground to incorporate emotional connection in addition to reasoned responses in wildfire mitigation efforts. Risk managers at various institutional levels of fire management could use this information to develop a more holistic view of wildfire hazard and, thus, better design their collaborative efforts with residents.

Principal Investigator: Melissa W. Wright

Agency/Organization: Pennsylvania State University

Branch or Dept: College of Earth & Mineral Sciences


Other Project Collaborators

Type

Name

Agency/Organization

Branch or Dept

Agreements Contact

David W. Richardson

University of Illinois-Urbana-Champaign

OSPRA-Office of Sponsored Programs & Research Admin

Budget Contact

Susan A. Lavan

Pennsylvania State University

College of Earth & Mineral Sciences

Co-Principal Investigator

Destiny D. Aman

Pennsylvania State University

Department of Geography


Project Locations

Consortium

California


Level

State

Agency

Unit

STATE

CA

PRIVATE

Private lands


Project Deliverables

Final Report view or print

("Results presented in JFSP Final Reports may not have been peer-reviewed and should be interpreted as tentative until published in a peer-reviewed source.")

  ID Type Title
view or print go to website 1632 Government Publication Fighting Fire with Nature: How Homeowner Preference for ’Natural’ Landscapes Can be Used to Promote Wildfire Mitigation in the Wildland-Urban Interface
    5856 Invited Paper/Presentation Affecting Risk: Improving Hazard Communication in the Wildland-Urban Interface
    5857 Invited Paper/Presentation Affecting Risk: Improving Hazard Communication in the Wildland-Urban Interface
    6038 Invited Paper/Presentation Fighting Fire with Nature: How Resident Affinity for ’Natural’ Landscapes Can be Used to Promote Wildfire Mitigation in the WUI
    6039 Invited Paper/Presentation Fighting Fire with Nature: How Homeowner Preference for ’Natural’ Landscapes Can be Used to Promote Wildfire Mitigation in the Wildland-Urban Interface
view or print   6040 Photo Photo 1
view or print   6041 Photo Photo 2
view or print   6042 Photo Photo 3
view or print   6043 Photo Photo 4
view or print   6044 Photo Photo 5
view or print   6045 Photo Photo 6
view or print   5719 Poster Fighting Fire with Nature: How Homeowner Preference for ’Natural’ Landscapes Can be Used to Promote Wildfire Mitigation in the Wildland-Urban Interface
    5720 Invited Paper/Presentation Affecting Risk: The Politics of Emotion and the ’Nature’ of the Natural Hazard
    5721 Invited Paper/Presentation ’Nature’ and the Natural Hazard

Supporting Documents

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